Red Bull

Dietrich Mateschitz, inspired by functional beverages from the Far East, founded Red Bull in the mid-1980s. He invented the formula for Red Bull Energy Drink and developed its unique marketing concept. On April 1, 1987, Red Bull Energy Drink was first launched in Austria, its home market. This was not just the launch of a new product but also the birth of an entirely new product category. Today, Red Bull is available in 171 countries, and over 68 billion cans of Red Bull have been consumed to date.

The Red Bull Mersin Distributorship under Açı Group started on March 1, 2017. We continue to expand our operations and work more efficiently, safely, and modernly to maintain stability and enhance the company's profile.